Category: How-to

11 Ways to Boost your Sales with B2C Digital Marketing

11 Ways to Boost your Sales with B2C Digital Marketing

B2C stands for Business-to-Customer and B2C Digital Marketing is used to promote the goods and services among the customers. B2C marketing not only depends on the value of the product but also needs a relation to the emotional responses of the users. The exponentially growing number of the Internet users across the globe signifies a bright future of B2C Digital Marketing. You need to know about your target audience and anticipate your marketing strategies accordingly. Presenting your product online gives you a better opportunity to reach a larger number of customers.

Digital Marketing is not an easy task to perform, you need to have a proper knowledge of your customers and their requirements. Here are some useful ways that can help you boost your sales using B2C Digital Marketing –

Continue reading

User Testing

6 Proved UX Design Techniques That Improve Your Apps

Besides a big range of technical services which assist to design applications and software, there are less complicated but very useful techniques which can help you create a totally polished product.

Starting creating an app you don't begin writing a code at once. You may think over the idea of your future product, why it may be useful for people and how to make them choose yours of all the others.
Continue reading

5 Ways to Improve your Time Management Skills

5 Ways to Improve your Time Management Skills

Companies and organizations hire managers with the positive intention of improving organization, productivity and time management of their employees. Some managers are great at improving overall staff efficiency but let’s be honest… the majority of them don’t really get their heads around the time management bit very effectively.

Now let’s not put all the blame on managers, most of them may have the best intentions but just tend to lack the general know-how about personal and staff time organization.

Continue reading

Make it memorable and unique

5 Steps You Need to Take to Set Up a Successful Online Course

Online courses fill a growing need in today’s society. To keep moving forward, everyone needs to hit the books and acquire new skills, from students to businesses.
If you are an expert on a particular subject, setting up an online course might be a good idea to generate some extra income.

  • The online courses are on the rise now and the demand is expected to grow. This makes marketing them easy; there is a readily available audience for most of the stuff you might consider selling.
  • Since you’ll be selling pure, unadulterated knowledge you can confidently pin a premium price on it. If you do everything right and put in a decent effort, you can expect to become profitable quite quickly.
  • It took you time and effort to gather your knowledge, create a specific product or hone a skill to perfection. Selling that to others is a smart way of leveraging the time you’ve spent getting there.

Continue reading

Google Analytics

How to Knock your Social Media Engagement Out of The Park with a Content Marketing Strategy

By the latter half of 2015, there were more than 3.3 billion internet users worldwide. That means more than 45 percent of the total world population enjoyed access to the internet, and with the consistent improvement in mobile technology, the number is set to increase. The number of people using social media sites have also increased worldwide, with an approximate 2.2 billion people maintaining at least one social media account.

The internet has quite naturally become the best place to advertise. More people are choosing to spend their time online than in front of the television, because of the control they have over the content they view. With content marketing, it becomes possible to provide your target audience with the information they seek without blatantly promoting products or businesses. However, without a good strategy in place, you may end up spending too little or too much on certain parts of the process, while completely ignoring the others. An unplanned content marketing initiative leads to wasted effort and significantly lesser ROI. With the tips given below, you can create an excellent content marketing strategy and maximize the social media engagement of your brand.Continue reading

How to Combine Content Writing and Design the Right Way?

The Right Way to Combine Content Writing and Design

A well-written content is what sets your site apart from the rest and conveys the right message about your business to your target audience. In addition to reaching the masses, interactive content also majorly contributes to the success of your website. All the other elements of your site fulfill a secondary role. In fact, if your site has powerful taglines, the striking design will only add to the effectiveness of the content. The design itself doesn’t sell.

In reference to design projects, oftentimes designers begin designing a project without comprehending the content. However, the first step to designing a project is to go through the content. Then formulate the design and how the content goes with it. This process of considering the content first before designing is known as “Content-First design concept”.

Continue reading

How to Install and Configure WordPress through WP-CLI on a Linux VPS

How to Install and Configure WordPress through WP-CLI on a Linux VPS

WP-CLI is used to manage WordPress installations with a set of command-line commands. Although WordPress is well known for the easy to use installation and user interface, some people still prefer managing it with a command-line tool. WP-CLI is the most commonly used command-line tool made for WordPress and it is easy to learn and use. Let’s start off with a little introduction to WP-CLI first.
Continue reading

Tips to make your Stand-Out WordPress Website

Tips to make your Stand-Out WordPress Website

From the last few years, most of the website owners are using the advanced features to make their site visually engaging and inviting. If you are also looking for an excellent option to enhance the design of your site, then you should create and develop your website on WordPress.

WordPress is an excellent Content Management System and blogging platform that comes with thousands of astonishing themes and plugins that allows a user to craft a fully-featured websites for their businesses.

If you are a newbie WordPress user, then you can allow the theme to enhance the look and feel of your website’s design. With the help of WP themes, you can create an eye-arresting, engaging and professional looking design that can help you get more visitors with ease. In fact, you should give more importance to your site’s design than your content.

Continue reading

How To Improve Brand Perception Using Email Templates

How To Improve Brand Perception Using Email Templates

Brand perception is now as important as the online face of any business that is generally represented in the form of a functional website. It is hard to believe but people are more likely to talk about bad experience rather than having the tendency to talk about the good ones. Thus, it has now become prominent for all the web owners to have a distinguished brand identity apart from serving outstandingly to the clients with the help of email templates. Social media as well as mobile device are the voice of today’s generation that also act perfectly for web owners well when it comes to using the platform for brand recognition among the customers. People like to talk about the experience they had with online stores and it serves as an important medium for other people to consider purchasing from that estore.
Continue reading